Baleària and Cabreiroá have turned 7.1 tonnes of plastic into tables, chairs and benches for the terraces of the ferries Abel Matutes and Martín i Soler.
Baleària and Cabreiroá, who share their commitment to sustainability, have joined forces to launch this circular economy and environmental awareness project.
Baleària and Cabreiroá have recycled more than 7,000 kg of plastic to create tables, chairs and benches for the outdoor terraces of some ships of this shipping company, such as the Abel Matutes andmore recently the Martín i Soler, which also sail with natural gas, a cleaner fuel.
“Antes de ser mesa, fui botella” (“Before being a table, I was a bottle.”) With this message, this circular economy initiative is presented on the terrace furniture. The use of this recycled material with the appearance of wood is prepared to last 30 years, and has also meant ceasing to emit 13,700 kg of CO2, according to data from Ecoembes. Hijos de Rivera provides Baleària with the bottles of water to consume on board. Once these containers are used, a specialized supplier recycles them and transforms them into furniture.
Baleària and Cabreiroá share common values in their commitment to sustainability, and both firms have become a fundamental axis of their strategy placing themselves at the forefront of their respective sectors for their efforts to be more eco-efficient and generate a positive impact on their environment.
This project is an example of collaboration between two committed brands that have joined forces to take an important step forward in terms of circularity and environmental awareness.
Hipólito Rodríguez, Director of Onboard Services of Baleària, explains: “The initial experience with the ferry Abel Matutes encouraged us to extend it to other ships, since it fits very well with our values and commitment to the environment”.
Emiliano Barelli, Hijos de Rivera SAU Industrial Director of Water and Environmental Sustainability, points out that “we use the concepts of ecodesign for the development of the packaging of our products, which has allowed recycling and reusing their materials in a circular way in this initiative between Baleària and Cabreiroá”.
Cabreiroá, at the forefront of the sector in its commitment to sustainability
The Cabreiroá spring has for years implemented a new business model that is more sustainable and responsible. To this end, it has been gradually transforming its organization, focusing all its efforts on finding the best tools to gain efficiency, improve the circularity of its packaging and reduce the environmental footprint of its activity.
Its Proyecto Origen is a firm commitment to sustainability that reaffirms the focus of its business towards the objective of generating a positive impact on its environment with measures such as the carbon neutrality of its facilities or its commitment that 100% of Cabreiroá’s packaging will be eco-packages before the end of the year, positioning itself as the brand with the greatest variety of sustainable and circular formats in the market.
Baleària, pioneer of the use of natural gas worldwide
Baleària is a leader in passengers, vehicles and goods transport in the connections with the Balearic Islands, in addition to being the only shipping company that has inter-island routes in the four islands of the archipelago. The company also operates in the cities of Ceuta and Melilla, and connects the Canary Islands with the Peninsula. Internationally, it offers services in North Africa (Morocco and Algeria) and connects the United States with the Bahamas.
Baleària’s commitment to clean energy responds to criteria of social responsibility and economic profitability. Thus, the shipping company, which is a pioneer in the use of natural gas, works to reach the 0 emissions target through renewable energy projects, such as hydrogen and renewable gas. The shipping company has an investment plan of 380 million euros in a fleet of nine ferries made of natural gas, a fuel that reduces emissions to the atmosphere.
Baleària is defined as a citizen-focussed and responsible company, involved in the social and economic development of the areas it unites and in the well-being of its inhabitants.